Send an approved WhatsApp template to exactly the contacts it applies to — filtered by tag, stage or any field you track — with opt-outs handled automatically.
Segment
Template
1,284 contacts match this segment
The problem
A city-specific delivery delay is irrelevant noise to a customer three states away. Sent broadly enough, a broadcast trains people to ignore your business on WhatsApp entirely.
The solution
Wovara uses the tags, stages and fields already on your contact records to build a segment before you send, so an approved template reaches only the audience it was written for.
Choose recipients by tag, lifecycle stage or any filter available on your contact list, instead of broadcasting to everyone.
A broadcast sends a WhatsApp message template that has already been through Meta approval — see WhatsApp Chatbot and Templates for how approval is tracked.
Drop the contact’s name or other fields into the approved template so each message still reads like it was written for that person.
Contacts who opt out are respected automatically, keeping your broadcasts compliant with WhatsApp’s own messaging rules.
See it in Wovara
1,284
Contacts matched
MARKETING
Template category
Scheduled
Send status
Filter contacts tagged "Repeat buyer" and send a marketing template with the offer — not to every contact who has ever messaged once.
A location tag lets a utility-category template (a delivery delay, a store closure) reach only the contacts it actually affects.
Segment by lifecycle stage or last-interaction date to reach leads that stalled, with a template built to restart the conversation.
Managing a whole program of sends? See WhatsApp Campaigns.
Submit a message template from Templates; Meta typically reviews it within a day.
Filter your contacts by tag, stage or another field to pick exactly who should receive it.
Launch the broadcast and watch delivery and read numbers come in against that segment.
You can broadcast to any contact in your list using an approved message template, which is how WhatsApp allows businesses to start a conversation outside the 24-hour reply window.
A broadcast is one send: pick a segment, pick a template, send it. Campaigns is where you manage and report on that broadcast — and every other one — over time. See WhatsApp Campaigns for the reporting side.
No — reuse an approved template for as many broadcasts as you like, and personalize it per contact with variables like their name.
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